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  • 商品编码(ISBN)    9780875848679
  • 发行范围   公开发行
  • 开本   32开
  • 影印版本   原版
  • 页数   264
  • 印刷时间   2005-01-01
  • 包装   精装
  • 出次   1
  •   0.635
  • 出版商国别   US
  •   25
  • 首版时间   2005-01-01
  • 印张   8.25
  • 印次   1
  • 正文语种   
  • 更多参数>>

编辑推荐

  In developing the ideas for this book,we have been blessed by atalented array of colleagues within our organization,MarketspaceLLC,and our parent company,Monitor Group,the strategic advisow and merchant banking firm based in Cambridge,Massachusetts.In addition,we have benefited tremendously from our colleaguesin faculty posts at both Harvard Business School(HBS)and the Marshall School of Business at the University of Southern California(USC),where we served on the faculties,and colleagues elsewhere in botll business and academe.We owe much inspiration and direction to the extraordinary students we had the privilege to teach at Harvard and USC in the M.B.A.programs at both those schools;their intuitive sense for technology and its changing roles in business brought energY,momentum,and inspiration to our thinking.

内容推荐

  Companies face increasing demanding customers and a cack of skilled workers to serve them.At the same time,networked“smart”technologies—from Web sites jn retailing tokiosks in shopping-are enabling managersto recruit machines into“front-office”roles that both drive down the costs of consumer interactions and deliver more satisfying customer experiences.

目录

  Acknowledgments vii

  InProduction xiii

1.Interfaces As the Next Frontier of Competitive Advantage

2.The Interface Imperative

3.The Front-Office Revolution

4.What People Do Best

5.What Machines Do Best

6.Putting the Amalgam of People and Machines to Work

7.Managing Interface Systems

8.The Interface Audit

  Notes 

  Glossary of Key Terms

  Index

  About the Authors

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目录
普通信息
商品编码(ISBN) 9780875848679
出版时间 2005-01-01
出版社 HBS
作者 JEFFREY F.RAYPORT
发行范围 公开发行
开本 32开
影印版本 原版
页数 264
印刷时间 2005-01-01
包装 精装
出次 1
0.635
出版商国别 US
25
首版时间 2005-01-01
印张 8.25
印次 1
正文语种
出地 美国
媒质 图书
164
用纸 普通纸
是否注音
243
读者对象 研究人员,普通成人
是否套装 单册
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